Character design is the development of new, original characters for a computer or traditional illustration or animation. Character designers work from a character definition that might be part of a story outline or script for a film, TV series, video game, graphic novel, or book illustration. They produce the initial designs and set the tone for key imagery within a film or game.
Graphics and animation character designers visualize and create the look of the individual characters. They work from descriptions given to them by the client. Character designers carry out research into the anatomy of characters and relevant fashion styles to inform their work. This role relies heavily on drawing ability. Characters are drawn on paper or digitally.
Character designers create a variety of designs, usually including multiple designs for a single character. They present these to the director and address any of the director’s feedback to achieve a result that they are happy with.
A good Character Designer will have a keen eye for detail in human expression and the ability to understand the story of a character. Creating memorable characters is often based on simple shapes and ideas. Imagining the character from different perspectives, showing action, anatomy and unique expressions that define the character and bringing it to life is the important role of a character designer.
The primary focus of the Character Designer is to bring abstract ideas into lifelike reality. They excel at creating images that will animate well and will resonate with players and audiences. Drawing ability is key, and personal style will factor heavily in the execution of concept art. They communicate the characters’ personalities through the artwork of facial expressions and physical poses. Character Designers must excel in taking direction, visualizing from abstract concepts and communicating their ideas.
Character Designers may work with physical materials such as pencil, paper, ink, chalk, mixed media, etc to produce their primary sketches, or create completely digital art using computer software. The software used will depend on whether the project is in 2D or 3D.
There’s no denying that character design is hard work and very complicated. It takes years of practice just to become a good artist and a character designer but it’s still one of the most rewarding creative fields for entertainment artists because character design offers so much freedom for improvisation. Character designers are also needed in several industries outside of animation, including games, illustration and advertising.
FAQs:
- What skills do character designers need?
Character designers require proficiency in drawing, anatomy, and visual storytelling, while also being familiar with digital art software.
- Are graphic and character designers the same?
No, they have different roles. Graphic designers focus on branding and marketing visuals, while character designers specialize in creating unique characters for various media.
- What software do character designers use?
Character designers commonly use digital art software like Adobe Photoshop, Illustrator, or Procreate, as well as 3D modeling software such as Blender or ZBrush.
- What career opportunities are available for character designers?
Character designers can work in animation, video games, comics, and film, as well as advertising, toy design, and character licensing. Opportunities include freelance work or positions at studios and production companies.